What are the Mercury Awards?
The Mercury Awards is a new awards program honoring advertising professionals in

• sales and support professions including

• ad specialists,

• media types and

• vendors, i.e.

• those who are not recognized by the Hermes, which is a creative competition.
  
   

How are the winners chosen?

We are offering a unique opportunity to be a sponsor for the inaugural Mercury Awards.  This is your chance to get in on the ground floor of this exciting new awards program, and show your support of our industry.  The cost to be a sponsor is only $500, for which you will receive:

• Your logo in a special e-mail template to be used for this event.  Your logo will be linked to your Web site. 

• Your name mentioned from the podium and on the screen at the event.

• Your name included on the winner’s list distributed to event attendees.

• Your logo included in a ½ page ad in the Dayton Daily News’ Sunday Business Exchange section where the winners will be announced following the event.

• First right of renewal on your sponsorship at the $500 cost next year.  If the sponsorship price increases next year, you are locked in for $500.

To take advantage of this momentous opportunity, you may sign up securely online at https://www.greaterdaytonadassociation.org/mercurysponsorship.php. If you have any questions, please contact Sara McCatherine at director@greaterdaytonadassociation.org or 248-4697.

MERCURY AWARDS CATEGORIES

(in no particular order)

Educator of the Year

This award is given to a local educator who has made great contributions to the education of the future of advertising in the past year.

Best Ad Specialties Rep

This award is for the individual that sells promotional items like personalized pens, cups, palm pilots, calendars, mouse pads, etc. 

Best Fulfillment/Direct Mailhouse

This is given to a company that combines an address database with all of the direct mail an advertiser or marketer is sending and ensures it is all mailed correctly.

Best Magazine Rep

The best advertising sales rep for a magazine. 

Best Newspaper Rep

The best advertising sales rep for a newspaper. 

Best Outdoor Rep

The best advertising sales rep for outdoor (billboards, mobile advertising vehicles)

Best Paper Rep

The best sales rep for paper companies that provide the paper to the printers and the ad agencies for brochures, direct mail, annual reports, etc.  

Best Printer Rep

The best printer rep that has provided its clients with the best service by ensuring all printed pieces (brochures, direct mail, annual reports, etc.) have been printed with the highest quality and best customer service. 

Best Printing Company

The company that prints all of the brochures, direct mail, annual reports, etc.

Best Sign Company

The company that produces signs like a store sign out front or directional signs inside buildings or on a property.

Best Sound Production Company

This company provides the ability for advertisers to record commercials, jingles or any other sound needed (sound effects)

Best Talent Agency

Provides the best models and actors to the ad community.

Best Television/Cable Rep

Sells commercial airtime for their television/cable station.

Best Radio Rep

Sells commercial airtime for their radio station.

Best Website Development/Consulting Firm

The best company that designs, develops, hosts web sites.

Best Video/Film/Post Production

The best company to produce film and video projects for advertisers. They can shoot the commercial, edit it and provide a final video. Projects can include commercials, training videos, presentation videos, etc.

Best Media Buyer

The best person who purchases media.  They may be either from an agency or freelance.
 

Newcomer of the Year
The best person who has been in the industry or a company only up to 18 months.

Unsung Hero Award

The Unsung Hero Award is the individual within the industry who has gone above and beyond the call of duty, as voted by his or her peers.

Vendor of the Year
The Vendor of the Year category is based on the vendor or person who received the most nominations out of all the categories.

To nominate in these categories, you must be a Greater Dayton Advertising Association Member.  To find out more about GDAA and join, click here.