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What are the Mercury Awards?
AND THE 2007 NOMINEES.... Statue winners are in bold EDUCATOR OF THE YEAR
Members will receive their ballots at the end of March/beginning of April.
When were they be announced? All nominees were recognized at our Mercury Awards ceremony on May 17, 2007 at NCR Country Club. The Mercury Award winners were announced that evening.
Mercury is the Roman god who was the messenger to the gods and is also considered the Roman god of advertising. He is comparable to the Greek god of advertising, Hermes, whose name is used for our creative competition.
(in no particular order)
Educator of the Year This award is given to a local educator who has made great contributions to the education of the future of advertising in the past year.
Best Ad Specialties Rep This award is for the individual that sells promotional items like personalized pens, cups, palm pilots, calendars, mouse pads, etc.
Best Fulfillment/Direct Mailhouse This is given to a company that combines an address database with all of the direct mail an advertiser or marketer is sending and ensures it is all mailed correctly.
Best Magazine Rep The best advertising sales rep for a magazine.
Best Newspaper Rep The best advertising sales rep for a newspaper.
Best Outdoor Rep The best advertising sales rep for outdoor (billboards, mobile advertising vehicles)
Best Paper Rep The best sales rep for paper companies that provide the paper to the printers and the ad agencies for brochures, direct mail, annual reports, etc.
Best Printer Rep The best printer rep that has provided its clients with the best service by ensuring all printed pieces (brochures, direct mail, annual reports, etc.) have been printed with the highest quality and best customer service.
Best Printing Company The company that prints all of the brochures, direct mail, annual reports, etc.
Best Sign Company The company that produces signs like a store sign out front or directional signs inside buildings or on a property.
Best Sound Production Company This company provides the ability for advertisers to record commercials, jingles or any other sound needed (sound effects)
Best Talent Agency Provides the best models and actors to the ad community.
Best Television/Cable Rep Sells commercial airtime for their television/cable station.
Best Radio Rep Sells commercial airtime for their radio station.
Best Website Development/Consulting Firm The best company that designs, develops, hosts web sites.
Best Video/Film/Post Production The best company to produce film and video projects for advertisers. They can shoot the commercial, edit it and provide a final video. Projects can include commercials, training videos, presentation videos, etc.
Best Media Buyer
The best person who
purchases media. They may be either from an agency or freelance.
Newcomer of the Year
Unsung Hero Award The Unsung Hero Award is the individual within the industry who has gone above and beyond the call of duty, as voted by his or her peers.
Vendor of the Year
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Greater Dayton Advertising Association
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